Comparison to seller's future prices.

10-15-01-04. Comparison to seller's future prices. It is a deceptive act or practice for a seller to make an introductory offer or to compare its current price for merchandise with the price at which the merchandise will be offered in the future, unless: 1. The future price takes effect within a reasonable time after the introductory offer or price comparison is published; and 2. The future price of the merchandise is, subsequent to the end of the introductory sale, properly established as the seller's regular and customary price. History: Effective January 1, 1994. General Authority: NDCC 51-12-09, 51-15-05, 54-12-17 Law Implemented: NDCC 51-12-09, 51-15-01, 51-15-02 2